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Avarca Pons UK: Online Shoe Store

In 2020, in the midst of first and second COVID-19 wave, my husband, a friend and I decided to go to Menorca on a short beach holiday (ok... it was 2 weeks). Considering the small amount of cases in the island and my husband's Caribbean inner call to go to sandy beaches it made perfect sense, it was fairly safe destination only a few hours away from home. Almost immediately, we fell absolutely in love with the island, from its hot temperatures despite being September, warm people, paradise beaches to its excellent food.

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When you explore Ciutadella de Menorca you become familiar with the avarca sandal almost immediately, simply because they are available almost everywhere. I liked the models available and how many colours were available to choose. I had also been looking for a nice sandal to buy in the UK for approximately 2-3 years by then but with no luck. I am one of those people that cannot buy something just because I need it. I literally need to absolutely like it and at some levels adore it.

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When I passed by Avarca Pons Shop, I just fell in love with the shoes there, the colours were so vibrant! I decided there this is where I am going to buy the sandals I have longed for. After paying, I had a small chat with the cashier and ask if it's possible to order online with delivery to the UK. To my heartbreak, the answer was no due to the delivery costs.

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That same night, an idea came to me "What if I were to buy the shoes and sell them in the UK?" Potentially many ladies would also find the shoe exquisite and perfect for spring and summer time. After doing a quick poll with close friends on what they thought of the shoes, everyone agreed that Avarcas looked amazing! Next step: send an email to Avarca Pons asking if they would be interested in a partnership with me (in my head I thought they will probably disregard this as a scam and not even reply to me). To my surprise, my email had a positive response and my leisure trip was then used to discuss possible distribution rights in the UK.

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After coming back to the UK and consulting this idea with my pillow for a few nights, I decided to give it a go!!! The following 6 months have been spent on creating a limited company, signing contract, creating the our first season catalogue, website, social media presence and obviously ordering some inventory! All of this whilst doing a full time job which I absolutely adore. Now... the time has come to sell some Avarca Pons in the UK.

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I truly hope you enjoy our shoe selection, and maybe... just maybe... you will love avarcas as much as I did the first time I saw them.

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With love,

Erica

Me meeting Mr. Daniel Pons at Avarca Shop in Ciutadella de Menorca in September 2020.

Avarca Pons shop
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